Keep it fab

When it comes to running a business, we thrive on bold ideas, innovative action, and creating something extraordinary. But how do you make sure you’re not just moving fast, but also moving with purpose? That’s where the FAB framework comes in—a simple but powerful way to channel your energy and ambition into lasting results.

Let’s break down what FAB stands for and how each part can help you sharpen your leadership skills and build a winning team.

F is for Focus:

Chase One Rabbit

It’s tempting to try to juggle all the balls at once, especially when you’ve got a million ideas buzzing around your head. But the truth is, multitasking kills productivity. You’ve probably heard the saying, “If you chase two rabbits, you won’t catch either one.” And it couldn’t be more true in business.

This is where Focus comes in. Inspired by the teachings in The One Thing by Gary Keller, Focus is about zeroing in on the ONE thing that will drive the most impact. When you stop trying to do everything at once and instead focus on what really matters, you get clearer results.

For people, who love breaking the rules, who thrive on connections, and who are all about control, this might feel a bit counterintuitive. But trust me, the power of Focus is your secret weapon.

Ask yourself:

  • What’s the one thing I can do today that will make everything else easier or unnecessary?

  • Am I pouring my energy into the task that will have the biggest payoff?

By focusing on the right thing, you’ll actually speed up your progress and catch that rabbit.

A is for Action

Make every move count

You’ve heard the phrase, “Busy isn’t the same as productive,” right? It’s easy to get caught up in the hustle—answering emails, going to meetings, tackling to-do lists—but are these actions really getting you where you need to go?

This is where Action steps in. Inspired by Will It Make the Boat Go Faster?, the principle is simple: before you take any action, to determine whether a task is really necessary, ask yourself, Will this get me closer to my goal?

The British rowing team that won Olympic gold used this principle to guide every decision. For us, it means cutting through the noise and making bold, high-impact moves that push the needle forward.

Before diving into your next task, pause and ask:

  • Is this action the most important one I can take right now?

  • Will this decision make my business and life better, faster, or stronger?

The most valuable actions are the ones that propel you forward in the right direction. Make every move count.

B is for Breathe

Pause, Reflect, Act

Finally, we come to Breathe, and it’s a crucial piece that often gets overlooked in the grind of daily business life. You’re hustling, making decisions, and taking action—but when was the last time you stopped to reflect on what’s working and what’s not?

Inspired by Kim Scott’s Radical Candor, Breathe is all about creating space to reflect, recharge, and come back stronger. In her book, Scott talks about the importance of self-reflection and candid feedback, but to do that, you need to give yourself room to breathe. You can’t lead with empathy, clarity, or confidence if you’re constantly on autopilot.

So, before you rush into the next project or decision, give yourself permission to take a breath and ask:

  • What’s really going on here?

  • Am I showing up for myself and my team in the way I want to?

  • Where do I need to pause, reflect, and adjust my approach?

This moment of pause allows you to recalibrate, ensuring that when you take action again, it’s intentional and impactful. Breathing doesn’t slow you down—it sets you up for more powerful leadership.

The Power of FAB - Your Blueprint to Success

The FAB framework isn’t just another productivity hack—it’s a way to realign how you lead, grow, and make decisions that truly matter. Whether you’re pushing boundaries like a Maverick, connecting like a pro, or ruling with precision, FAB helps you stay grounded while still chasing big wins.

So, here’s your challenge: Try the FAB framework this week. Focus on one thing that moves the needle, take high-impact action that makes your boat go faster, and remember to breathe, reflect, and recharge.

It’s a game-changer, and I can’t wait to see how it transforms your business.

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